Comments on: Creating a Good Advertise Page

By: Ethan

Ethan — Sat, 13 Sep 2008 14:28:01 +0000

A good advertising page really does do the trick. Thanks for the advice Tyler!

By: Thorsten Bonn

Thorsten Bonn — Sun, 24 Aug 2008 01:24:09 +0000

On that note, Tyler… is there a formula you use for the subscriber to price ration or something?

Just curious as to how you did peice that together as you RSS numbers go up?

By: DigitalWebTalk

DigitalWebTalk — Sat, 23 Aug 2008 10:57:50 +0000

Thanks for the tips tyler! hopefully i ll earn liek you in the future!

By: Thorsten Bonn

Thorsten Bonn — Thu, 14 Aug 2008 18:04:36 +0000

I thought that in the begining as well, but have change the page on my blog since.

The majority of people are chronically lazy and will not contact your via a form. Just get the OIO Publisher and have it setup. That way it’s all automatic and once the traffic comes you can charge without loosing any because you are not set up.

By: Georgia

Georgia — Tue, 12 Aug 2008 21:34:58 +0000

I like your tip on pricing. Just want to add that research is also important to find proper price.

By: Tyler Cruz

Tyler Cruz — Mon, 11 Aug 2008 19:22:09 +0000

Again, it boils down to giving advertisers a good value. I learned this with my poker forum.

Advertisers may beg and beg asking to get a slot, even offering you much more than you’re asking. You may warn them that their site might be the right type to advertiser, or that if they pay that much they won’t get a good value, but they’ll insist.

So, you let them, and then they don’t renew, or ask for a refund even though they had insisted before and you had warned them.

I tend to turn away around 30% of potential advertisers because they’re either poor marketers/advertisers and I know their campaign won’t succeed on my site, or they are expecting too much out of their advertising.

So – I basically only raise my prices once I feel there is both enough demand AND value to justify doing so.

By: Thorsten Bonn

Thorsten Bonn — Mon, 11 Aug 2008 19:14:38 +0000

Tyler, I noticed that most of your ad formats are usually sold out when I visit the advertise page.

Where do you draw the line bewteen being in demand versus leaving money at the table for not raising prices or creating more ad space since demand outweighs supply?

I’d be interested to find out if you have a strategy as your blog grows.

Thanks,

By: Melvin

Melvin — Sun, 10 Aug 2008 23:05:03 +0000

you made a great point here tyler… A lot of people tend to oversell themselves and make little money with it.. in case i also had a post w/regards to that one..

http://www.melvinblog.com/2008/07/advertising