As promised a few days ago in my Recap of my Goals for 2007 post, here are the goals I’ve set out for myself for 2008.
When setting a goal to be completed in an entire year’s span, I consider them to be long-term goals. I know that some people consider long-term goals to be more like 10-15 years, but when you’re talking about the web, one year online is comparable to 10-15 years.
Therefore, don’t be surprised if I abandon some of these goals or focus on some of them more than others. But whatever happens, the following list is definitely full of things that I hope get achieved. It really should therefore be called my Hope List for 2008, but enough about semantics…
Here is my list of 5 goals I hope to have achieved by January, 1st 2009 (Wow, doesn’t that sound so far away?):
My Goals for 2008
1. Average 3,000+ RSS on my blog
I love RSS because it’s a great metric to measure the growth of your blog. Traffic will always be the ultimate metric, but most blogs do not share their traffic stats, whereas most divulge their RSS numbers.
Exactly one year ago I was at just under 200 RSS (although it’s important to realize that Feedburner wasn’t counting Google’s RSS reader at that time, so it would probably have been more like 350-375) and am now currently sitting at 1109 for a growth of 500%. I only need to obtain a 300% growth in 2008 to make my 3,000 RSS goal, but on the same token that means I need to acquire 2,000 new readers where last year I only had to acquire around 800.
2. Do some live "Networking" with the industry
This is probably the best goal I have on the list here as it is the only one where I’ll have to actively change my habits to do something about it (whereas I can simply do nothing different and still attain my other goals).
The goal is to get out there and meet and network with the online entrepreneur community and industry. Some ideas I have in mind are to: Visit NeverBlueAds‘s headquarters, meet John Chow, or travel to a convention – the most likely one being BlogWorld in Vegas or possibly PubCon. I would have added CAC (Casino Affiliate Convention) to that list but they are not held in Vegas anymore but in Amsterdam.
I’ve never attended a convention before mainly because I don’t think they would be of much benefit to me, but I can’t just assume that and need to at least try going before labelling them as not being beneficial. Although, I must admit that I think going to BlogWorld could be fairly lucrative. I’m a businessman at heart – I love making deals and partnerships so I might be missing out on more than I realize.
The other reason I haven’t gone to any conventions or events is because I never travel. I’ve been to the US for short trips 3 times when I was a lot younger, and moved to Korea by myself for about 6 weeks in 2003, but other than that I’ve been nowhere. The travelling costs is another reason. I live on an island in Canada and so it’s a lot harder for me to travel to a convention in California or Nevada than it is for somebody living in a neighbouring state.
But I still hope to do one of the aforementioned things in 2008, maybe even all three.
3. Average $3,500+ per month from blog
In November of 2006, I made a total of $25 from my blog – literally (I just checked my accounting logs). One year later, in November of 2007, I made a total of $1,047.20 – over a 4000% increase.
The first $1,000 is always the hardest to make, and so I’m optimistic in attaining this goal. If I meet it, it will provide a lot of stability as it will take a lot of pressure off of my poker forum for making the large majority of my income.
And, of course, if I can make $3,500 a month from my blog, there’s nothing stopping me from making $10,000 a month from my blog.
4. Do extensive SEO and reprogramming of Movie-Vault.com
This was on my list last year and I never got to it, but really want to finally get it done now. Once I do (hopefully) get the entire site redone, I will probably put it up for sale, somewhere around the $50,000 – $75,000 mark.
I then plan to parlay that money through the purchase of another existing site, most likely webmaster related or else a forum, one that is brining in monthly residual income. Either that or I’ll put it towards paying off some of my condo.
But I may also end up keeping the new-and-improved Movie Vault, reaping the rewards from its SEO improvement.
5. Make more than 2007
Finally, my last goal is to simply make more than 2007. It’s a simple and obvious goal, but a goal nonetheless. I won’t know how much I’ve made in 2007 until my taxes are done in a few months, but it will probably be just shy of $100,000 at around $90,000-$95,000 or so.
It would be nice for 2008 to be closer to $150,000, but I also understand that is asking for quite a lot…
…but I’m allowed to dream, aren’t I?