Let’s get back to business folks.
With May 2014 being a great month for me, I was once again motivated to put some effort into my campaigns in order to keep my numbers up. It seems that that effort didn’t go unnoticed, as June 2014 ended up being another great month for me.
It’s interesting… at one point I was almost starting to get a bit "bored" of any month that did well, but didn’t set a new personal best, due to my competitive nature. Part of this stems from the fact that I’m still on a fixed salary that I pay myself; I haven’t increased it for about 18 months now or so. As a result, my corporation could be making $100,000 profit a month and it still wouldn’t affect my daily life.
But now that I’m looking to get into real estate, I want every extra penny I can get so that I have that much more to put on the down payment, which will in turn improve cashflow and make things a lot less stressful once I do buy a place.
With the obligatory introduction done, let’s take a closer look:
June 2014 Affiliate Campaign Income:
This was actually my highest grossing month in 11 months!
Affiliate Network Breakdown:
- Affiliate Network #1: $21,337.27
- Affiliate Network #2: $2,188.00
- Affiliate Network #3: $36,891.50
- Affiliate Network #4: $336.81
(This includes conversion from foreign currencies to USD)
Again, this was also my highest month of expenses in 11 months (not so proud of that one, heh). Unlike May, I cut the number of traffic sources from 8 down to 3; keeping only the ones that worked.
Traffic Source Breakdown:
- Traffic Source #1: $34,716.12
- Traffic Source #2: $3,865.19
- Traffic Source #3: $4,514.04
Nice! That’s just under $600 less than what May 2014 did.
2014 Affiliate Marketing Results
First, here’s a recap of how 2013 fared for the entire year:
And here’s a monthly breakdown of 2014 so far:
Ahhh… that’s more like it – a combined total of $35,900 profit over the past 2 months.
The bad news is that we’re already 6 months into the year and it looks like I may only do around $100,000 profit…
I Hit The $1,000,000 Mark!
Woot, here’s a bit of a milestone:
Taking a look at my Excel spreadsheet, since I started recording my numbers in January 2013, I’ve grossed a total of $1,006,205.97! That’s a million dollars that was transferred into my bank account!
That works out to an overall average month net profit (spread across 18 months) of $17,552.96.77:
|January 2013 to June 2014||Gross||Expense||Net||ROI|
I’m going to start including that little table above in future reports from now on as it’s actually pretty meaningful due to how up and down affiliate marketing can be month to month.
While I’ve hit the $1,000,000 gross milestone, I have a long way to go to do that in net numbers. Here’s hoping that I can actually manage to do that before not too long…
I spent the majority of June working on two things.
The first was doing a lot of split-testing trying to learn and understand the new traffic source that I started in May (which I spoke about in my last report). Most of the campaigns I launched there were misses, but a few have been profitable. The problem is that the profitable ones do such little volume that they’re almost not worth finding…
So, that took a fair bit of time, launching and trying new campaigns on that traffic source. It also wasn’t self-serve, so e-mail discussions back and forth with my traffic manager definitely slowed the process down a lot.
Secondly, I did some work on my landing pages again, modifying my existing winners and trying some small variants of them which ended up being successful (I found a new winner with a higher average CR).
That, coupled with regular maintenance of my campaigns (such as going over my numbers, pausing targets, allocating budgets, etc.) is what I worked on in June.
July Plans and Predictions
Normally in this section I list the plans I have for the upcoming month as well as predict how I think the month will fare profit-wise. However, since July has already come and gone, I will be skipping this section in this report since I already know how it went.
Stay tuned to see for yourself!